Patagonia Steps Up Environmental Activism With ‘Dating Site’ For Grassroots Projects
So he launched Patagonia Action Works, which Chouinard describes as a “dating site” that connects individuals with opportunities to support and get involved with grassroots environmental groups. It matches people with events and volunteering opportunities in their area as well as petitions they can sign and ways to donate money. Participating organizations cover issues of land, water, climate, communities and biodiversity. . . .
Patagonia’s latest move comes as a number of other companies delve into the politically charged realm of activism, including Tiffany and Co., which urged Trump to keep the U.S. in the Paris Climate Agreement, and REI, which also spoke out against the shrinking of public lands.