On Saturday, June 11, 2016 residents from Verona came together to shop and celebrate the Sustainable Small Business Designation of 18 businesses in the Borough. The Southwestern PA Sustainable Small Business Designation, one of Sustainable Pittsburgh’s award winning performance programs, recognizes small businesses that incorporate sustainable practices as their strategy for success.
Sustainable Pittsburgh teamed with the Verona Chamber of Commerce and the Borough (a Bronze Designated Sustainable Community) to organize this “Cash Mob,” which occurred in conjunction with the Verona Business District Sidewalk Sale. Throughout the event, shoppers visited the businesses and entered to win several prizes, all of which were donated by participating Sustainable Small Businesses.
Patty A. Thomas, owner of Pinks Tiny Paws Daycare & Boutique, one of the participating Sustainable Small Businesses, said, “I had been doing these actions, not knowing they had been making my business more sustainable. I was so excited to learn that!
“We’re never too old to learn about sustainable business practices,” she said. “You can teach an old dog new tricks!”
Patty reported a sales increase up to 50% for the day of the Cash Mob.
The Verona Cash Mob was the fifth cash mob Sustainable Pittsburgh’s Champions for Sustainability program has hosted. All told, there are 191 establishments that have earned the Sustainable Small Business Designation in 35 communities around the region. Please meet your business needs by choosing and supporting them! Find them here.
Congratulations Sustainable Small Businesses for making your communities stronger through your sustainability achievements.
Interested in hosting a Cash Mob in your community? Contact us at firstname.lastname@example.org.